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'"The truth about Atmel", anyone have?'
1999\09\15@174800 by Jeff King

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Does anyone have a copy of the MicroChip document titled:
"The truth about Atmel" ?  It came out about 2 years ago, and
I no longer see it.

Please send it and/or pass along the link if you know where to
find it.

Thanks

-Jeff

1999\09\15@175422 by Dave VanHorn

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> Does anyone have a copy of the MicroChip document titled:
> "The truth about Atmel" ?  It came out about 2 years ago, and
> I no longer see it.

I saw that, but I didn't save a copy. Some truth in it, but mainly, a study
in spin-doctoring.

1999\09\15@180016 by TIM

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did amtel really copy microchip?

-----Original Message-----
From: Dave VanHorn <spam_OUTdvanhornTakeThisOuTspamCEDAR.NET>
To: .....PICLISTKILLspamspam@spam@MITVMA.MIT.EDU <PICLISTspamKILLspamMITVMA.MIT.EDU>
Date: Wednesday, September 15, 1999 9:49 PM
Subject: Re: "The truth about Atmel", anyone have?


>> Does anyone have a copy of the MicroChip document titled:
>> "The truth about Atmel" ?  It came out about 2 years ago, and
>> I no longer see it.
>
>I saw that, but I didn't save a copy. Some truth in it, but mainly, a study
>in spin-doctoring.
>

1999\09\15@192655 by Jeff King

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Dave VanHorn wrote:

> > Does anyone have a copy of the MicroChip document titled:
> > "The truth about Atmel" ?  It came out about 2 years ago, and
> > I no longer see it.
>
> I saw that, but I didn't save a copy. Some truth in it, but mainly, a study
> in spin-doctoring

Still like to see an original, but lacking that, what were the true points in
it?

-Jeff

1999\09\15@193524 by Mike Keitz

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On Wed, 15 Sep 1999 16:50:02 -0500 Dave VanHorn <.....dvanhornKILLspamspam.....CEDAR.NET>
writes:
> > Does anyone have a copy of the MicroChip document titled:
> > "The truth about Atmel" ?  It came out about 2 years ago, and
> > I no longer see it.
>
> I saw that, but I didn't save a copy. Some truth in it, but mainly,
> a study
> in spin-doctoring.

I read it when it came out.  It was a classic "don't" of product
promotion in the face of a competetior.  The funniest thing about it was
is that it claimed some things about Microchip products that weren't
true.  If Microchip has any sense at all they've removed it from
everything they publish a long time ago.


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1999\09\15@194347 by Dave VanHorn

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> > I saw that, but I didn't save a copy. Some truth in it, but mainly, a
study
> > in spin-doctoring
>
> Still like to see an original, but lacking that, what were the true points
in
> it?

It's been a long time, and I dont' remember all that well.

1999\09\15@200842 by Dave VanHorn

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This is what infoseek could find, but there's no page there at the link.


Truth About AVR
Atmel shipping the World's first 8-bit Flash RISC Microcontroller Microchip
has been shipping 8-bit Flash RISC micro's for 2 years! AVR has 60% better
assembly code efficiency than the PICmicro PICmicro has ...
68%  Date: 23 Jul 1997,  Size 2.1K,
http://www.microchip2.com/truth/truthtx2.htm

1999\09\16@113827 by David Duley

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On Wed, 15 Sep 1999 17:47:53 -0400, you wrote:

>Does anyone have a copy of the MicroChip document titled:
>"The truth about Atmel" ?  It came out about 2 years ago, and
>I no longer see it.
>
>Please send it and/or pass along the link if you know where to
>find it.
>
>Thanks
>
>-Jeff


Hi All!

If you find the article read it very carefully.  It is not all truth
either.

Dave Duley

1999\09\16@131204 by Dave VanHorn

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> If you find the article read it very carefully.  It is not all truth
> either.
>
> Dave Duley

I did, that's why I was looking for it.
It's an excellent study in spin-doctoring.

Paraphrasing one section:
Look! In the atmel part, you can't write less than a word into program
memory, but OUR parts are available in OTP or ROM!

(they kinda fail to mention that the atmels are EEPROM, and I never
understood why writing less than a word was interesting anyway..)

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